by Francois Muscat | May 3, 2012 | Articles, Training
As many of our followers, colleagues and clients know, I’m often presenting at digital marketing conferences and events in Gauteng, South Africa and all over the world. One of my favourite types of events is boot camps and one that I’m particularly looking forward to is the Mpumalanga Social Media Boot Camp in May.
The boot camp, organised by Red Carpet Marketing, will be held at the Wrinkler Protea Hotel in White River on 24 – 25 May 2012. The content is geared towards high-level marketing professionals and executives, which gives presenters the opportunity to really take discussions regarding implementation, ROI and measurement to the next level.
I’m going to be presenting on the first day of the boot camp (the 24th of May) and I’m going to be talking about the unique social dynamics that Web 2.0 has delivered to the world. We’re going to take a look at how self-forming communities work, how social media levels the playing field between the corporate giants and small business owners and how to take these new online dynamics and use them to your advantage. I’m also going to be presenting a 12 step social media implementation strategy so that attendees can leave the boot camp and know exactly what they need to do to kick-start their social media marketing initiatives.
Trevor Madondo, Managing Director of Flowamedia, will be presenting on the second day of the boot camp and I’m looking forward to his presentations. Trevor used to co-host the YFM Breakfast Show as well as manage the show’s social media accounts. The show has morphed into a TV channel that broadcasts to the community of Soweto (as well as the rest of Africa thanks to DSTV) and Trevor was a vital component of the show’s ability to reach listeners using social media. I look forward to his presentations on measuring the return on investment (ROI) of your social media initiatives and which traps to avoid when using social media.
Whether you’re a marketing professional living in Mpumalanga or you’ve been waiting for an opportunity to dedicate two solid days to figuring out exactly how you’re going to implement a social media campaign, this boot camp is for you.
The cost of the boot camp is R499.00pp per day and all meals and parking will be included in the event. People who wish to attend the Mpumalanga Social Media Boot Camp can contact Mash Malibe on (+27)13 752 3776 or e-mail info@redcarpetmarketing.co.za
by Marelise da Silva | Jul 7, 2011 | Training
Social media is being used in every industry to reach new customers, increase sales, connect with partners, provide customer support and build “brand buzz”! Why not join other motivated professionals to learn how understanding social technology can position your career and your organisation ahead of the innovation curve. You will take a deep dive into using social technology, studying ways it can be harnessed, measure and advanced. We will also explore the future of social technology. Content will be intensive and we will devote more time to focus on your organisation – centric questions needing answers.
Join Francois Muscat (WSI) Social Technology Boot Camp
Designed specifically for busy management teams, this boot camp puts you on the fast track to maximizing your business’s visibility and generating profits – regardless of the size of your marketing budget or the time you have to devote to it. Gain the skills and confidence in this 2 day conference to create a team and implement cutting edge Social Media Technology.
Francois is a sought after speaker at Internet Marketing conferences and has presented at numerous International seminars. He has been voted as best presenter in the last 3 WSI international conferences in Stansted, London and Orlando. Francois has also won several awards for outstanding efforts within WSI. Among his many accolades include: WSI Web Awards, Search Engine Marketing Excellence, Web Analytics Excellence, three Mentorship Awards and National Franchisee of the Year for Africa. He serves on the Advisory Council and is an elite member of the WSI President’s Circle, a group of top performing franchisees who demonstrate excellence in Internet Marketing and has been a recognised Internet and Search Marketing expert since 2003.
Social Technology Content Review
1. Introduction to Social Technology
2. What is Social Technology
3. How Social Technology is Changing the Workplace
4. How Social Technology can be Leveraged by building a River of Information
5. The 12 Step processes
6. Implementing Social technology Campaigns
Ideal for: Executives, Sales Managers, Entrepreneurs, Business Owners and Managers, HR, Marketers, sales managers, Business Development and other professionals Course Date: 9th & 10th August 2011, Venue: Southern Sun, Greyston, Sandton. Cost: R6, 800.00 for the two days (excl. VAT) this includes 3 course lunches, tea breaks and course material. Special Offer: Why not bring a colleague from your organisation and receive a 25% discount (R1, 260.00) for each additional booking.
N.B. These courses are limited to a maximum of 20 delegates to allow time to address your particular challenges. We already have limited space so act NOW to reserve your place. Click here to register and pay online.
Understand How Internet Marketing will benefit you and your company
– Understand Social Technology
– Have a ’12 Point Plan’ to introduce Social Technology into their organisation
– Know how to put together a Campaign strategy against which all activity can be measured
– Be able to design, implement and measure a Social Technology strategy
– Understand the benefits of Social Technology
– Know what tools to use to Implement Social Technology
– Know what tools to use to measure Social Technology
